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Submagic
The cleanest animated captions in the category, plus an AI edit pass that cuts filler, fixes audio, and keeps your eyes on the lens.
Creators posting short-form on a schedule who want captions, AI cleanup edits, and direct publishing in one tool.
Creators who only need long-to-short clipping; the add-on math makes a dedicated clipper cheaper for that workflow.
Professional at $23/mo annual is the plan for creators posting short-form weekly: category-leading captions plus the full AI edit suite, with Magic Clips worth adding only if you also repurpose long-form.
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Overview
Submagic is a caption-first editor for short-form creators: animated captions with template styling, then an AI edit pass (filler removal, silence cuts, audio cleanup, eye contact correction) on the Professional plan. Professional at $23/mo on annual billing covers 40 videos a month at up to 5 minutes each. Long-to-short repurposing is a separate Magic Clips add-on (+$12/mo annual) capped at 10 long videos a month. If clipping is all you need, OpusClip does it cheaper.
Pros
- Caption quality leads the category: animated, template-styled captions with keyword highlights and auto-placed emojis, and a claimed 98.9% accuracy on clear audio.
- Professional's AI edit pass (filler words, silences, bad takes, audio cleanup, eye contact correction) turns a raw talking-head take into a publishable short without touching a timeline.
- Magic Clips bolts long-to-short repurposing onto the same workflow for $12/mo on annual billing instead of forcing a second tool.
- The free plan is permanent: 3 videos a month, no card required, enough to judge the captions on your own footage.
Cons
- Magic Clips costs extra and caps at 10 long videos a month. Professional plus the add-on runs $35/mo annual, more than a dedicated clipper if clipping is your main job.
- Monthly video limits apply at every tier (15, 40, 100), and skipping annual billing stings: Professional jumps from $23 to $39 month-to-month.
- Submagic bills upfront, so use the free plan to test it properly before committing to a year.
Features
- Animated captions: template-styled animation with keyword highlights and auto-placed emojis. The vendor claims 98.9% accuracy and support for around 50 languages; plan a quick correction pass on jargon-heavy audio.
- AI edit suite (Professional): filler word removal, silence and bad-take cuts, AI audio cleanup, and eye contact correction in one automated pass.
- Magic Clips add-on: scans up to 10 long videos a month and returns captioned shorts, at +$12/mo on annual billing ($19 month-to-month).
- B-roll and pacing tools: stock B-roll (Storyblocks on Professional), AI hook titles, auto-zoom, and sound effects that keep static talking-head footage moving.
- Direct publishing (Professional): push finished shorts to TikTok, YouTube, and Instagram from the editor.
Pricing
| Plan | Price | What you get |
|---|---|---|
| Free | $0permanent | 3 videos/mo · 90-sec cap · Watermarked |
| Starter | $12/moannual billing ($19 month-to-month) | 15 videos/mo · 2-min cap · No watermark · 1080p |
| ProfessionalRecommended | $23/moannual billing ($39 month-to-month) | 40 videos/mo · 5-min cap · Full AI edit suite · Direct publishing |
| Business + API | $41/moannual billing ($69 month-to-month) | 100 videos/mo · 30-min cap · 4K/60fps · Custom vocabulary |
The advertised prices are annual rates; annual billing saves roughly 40% against month-to-month (Starter $19, Professional $39, Business $69 when billed monthly). Most solo creators land on Professional ($23/mo annual): 40 videos a month covers daily posting, and it is the tier where the AI edit suite actually lives. Magic Clips (+$12/mo annual) adds long-to-short clipping but caps at 10 long videos a month. Bills upfront, so test on the free plan before paying for a year.
Check current Submagic pricingPricing changes often and varies by region, currency, and active promotions. Always confirm the current price, and any live deals, on the official pricing page before you buy.
Frequently Asked Questions
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